Tuesday, November 18, 2008

Reebok Pop Up shop

Celebrating 20 years since the inception of the iconic Pump model, Reebok launched their inaugural pop-up store in a 3,000 square-foot art gallery in the Bowery. Inspired by the human highlighter trends of the 80’s fashion scene, the store is completing transformed into an episode of the Fresh Prince with a flurry of colorful sneakers and apparel. Open until December 14th, the store will see a different New York themed Pump release every week of its opening with the current selection boasting the previously previewed “Bodega” model. Along with hoodies by Roland Berry, other guest designers will be enlisted including Dean of the Rhode Island School of Design, John Maeda.

Reebok Pop-Up
169 Bowery
New York, NY 10002