Apple: The New No. 1
Which companies have the best reputations? Apple tops the list, Google and Berkshire Hathaway move up, and Costco cracks the top 20 this year.
1. Apple
6. Starbucks
2. Berkshire Hathaway
7. FedEx
3. GE
8. Procter & Gamble
4. Google
9. Johnson & Johnson
5. Toyota
10. Goldman Sachs
